The fair, a part of the 2014 national industrial stimulation programme, attracted the participant of over 200 domestic trade organisations and enterprises displaying more than 350 booths.
The trade event offers participants an opportunity to improve the quality of products, promote sales and marketing, build trademarks and attract investment.
The fair is showcasing a series of industrial products such as textiles, processed food, wooden furniture, handicrafts, car and household goods, as well as electronic and information technology products.
According to Le Viet Tuoi, Deputy Director of the Da Nang Department of Industry and Trade, the businesses will be supported in building up their website by electronics specialists from Vietnam E-commerce and Information Technology Agency under the Ministry of Industry and Trade, e-commerce development center and Ho Chi Minh City University of Technology.
The fair, which runs until September 24 also offers enterprises a chance to connectthrough the e-trade transactions of Da Nang City (danangtrade.vn) or vncham.com.