Vietnam E-commerce White book 2021 released

The Vietnam E-commerce White book 2021 was recently released by the Vietnam E-Commerce and Digital Economy Agency (IDEA) under the Ministry of Industry and Trade.

Vietnam E-commerce White book 2021 released

The White book, built from an official statistical survey in 2020 by the Ministry of Industry and Trade with samples from more than 8,000 businesses and 1,000 consumers nationwide, provides an overview of the state of e-commerce application in Vietnamese communities and businesses in 2021.

According to the IDEA, amidst the complicated developments of the COVID-19 pandemic over the past two years, Vietnam has seen positive changes in online purchasing with both consumers and firms moving online. Revenue from e-commerce activities surged in the past five years, from US$5 billion in 2016 to over US$10 billion in 2019.

The growth rate of retail e-commerce in 2020 was stable at 18%, with revenue reaching US$11.8 billion.

Vietnam has also continuously recorded strong growth in terms of its rate of internet users, the number of online shoppers and purchase value.

Statistics from the E-commerce White Book show that the rate of new internet users shopping online also increased from 77% in 2019 to 88% in 2020. In the past year, 74% of people were shopping on websites and e-commerce platforms. The value of goods purchased online also increased from US$229 in 2019 to US$240 in 2020 per person.