In parallel with the SME Ministerial Meeting of APEC 2017, the workshop attracted more than 100 leading SMEs in the northern region.
The workshop highlighted one of the top priorities of the Vietnamese Government from now to 2020, which is to develop SMEs as the engine of economic growth.
P&G also introduced the P&G Signal Accelerator to Vietnam at the workshop. A global program that is part of P&G’s innovation strategy, P&G Signal Accelerator is seeking breakthrough innovations and business solutions to address P&G’s business challenges and opportunities.
With the local launch of Signal Accelerator, Vietnam’s SMEs and startups can now compete with their peers around the globe for innovative ideas and embrace the opportunity of becoming P&G’s innovation partners, being entitled to pilot funding by P&G. In this way, P&G’s Signal Accelerator paves the way for any Vietnamese startup that has the curiosity to learn, the mastery to create, and the passion to win, to join the global players in game-changing innovation.
The P&G Leadership College programme for SMEs, focusing on improving leadership skills for SMEs, was also launched at the event. In ASEAN, it was first launched in Singapore in 2014, to boost cooperation for mutual benefit among large multinationals and SMEs in the region through knowledge transfer, the sharing of experience in enhancing management competency and competitiveness, and promoting innovation initiatives in business.
The September 6 workshop enabled more than 100 SMEs in Vietnam to access useful knowledge and relevant skills in business innovation shared by Satyajit Sengupta from the Singapore-based P&G Innovation Center.
