“Vietnamese people prioritise using Vietnamese goods” campaign reviewed

After 10 years of implementing the campaign “Vietnamese people prioritise using Vietnamese goods”, many Vietnamese enterprises have successfully built well-known and prestigious brands, as heard at a conference in Hanoi on June 7.

A wide range of Vietnamese goods sold at a local supermarket. (Illustrative image)
A wide range of Vietnamese goods sold at a local supermarket. (Illustrative image)

The conference, which is based around reviewing the 10-year implementation of the campaign was held by theParty Committee of Central Business Bloc (PCCBB) in the presence of Politburo member and head of the Party Central Committee’s Commission for Mass Mobilisation Truong Thi Mai and Secretary of the Party CentralCommittee and President of the Vietnam Fatherland Front Central Committee Tran Thanh Man.

Head of the PCCBB’s Steering Committee for the campaign Pham Cong Tuan said that enterprises and banks in the Central Business Bloc have taken the lead in using domestically produced products and services in a bid to replace imported goods.

Many enterprises have reported a localisation rate of 70-90% while domestic goods account for 95% of public purchasing.

Enterprises in the Central Business Bloc have developed prestigious and leading brands including Vietnam Airlines, Vietcombank, Petrolimex, Vinatex, among others.

President of the Vietnam Fatherland Front Central Committee and Head of the Steering Committee for the campaign Tran Thanh Man acknowledged and valued contributions by enterprises in the Central Business Blocto the campaign.

He asked for the enhancement of communication to raise awareness and responsibilities of producers and consumers for the production and use of Vietnamese goods.

Enterprises in the Central Business Bloc should expand the distribution of Vietnamese goods at remote and rural areas while studying demands of both domestic and foreign consumers to boost the consumption of Vietnamese goods, Man noted.