Vietnamese dairy products promoted in China

A programme to promote Vietnamese milk products in China, within the framework of the 2019 China International Food & Catering Expo, was held on September 21 in the Chinese province of Hunan.

The opening of the Vinamilk booth at the expo
The opening of the Vinamilk booth at the expo

It was jointly organised by the Vietnam Dairy Association (VDA) and the Department of Commerce of Hunan province.

Through this programme, the two countries’ enterprises will have an opportunity to meet and connect in order to find appropriate partners for further cooperation in the future, said Peng Zheng at the Hunan Commerce Department.

Furthermore, the event is expected to enhance the image of Vietnamese milk in the eyes of Chinese consumers, with Vinamilk as a typical representative of the Vietnamese dairy industry’s high-quality products.

VDA Chairman Tran Quang Trung stated that Vinamilk is the first and only Vietnamese company to make the list of the world’s 50 largest diary companies.

According to a Chinese commerce official, Vinamilk’s products will offer a wider choice for consumers in the Chinese market.

For Chinese consumers’ convenience, Vinamilk has set up online stores on Chinese e-commerce websites, in addition to stepping up distribution via large Chinese supermarket chains.