As one of Hanoi’s most important tourism promotion events this year, the festival features 150 booths divided into two sections: offering discounted tours and introducing Hanoi’s craft villages and culinary delights.
In addition to conventional promotion methods, there are also miniature scenes of famous attractions in the capital city as well as a “technological wall” which visitors can touch to be brough to various scenic spots.
The festival sees the participation of the Tourism Authority of Thailand and nearly 100 enterprises, with major names such as Vietnam Airlines, Hanoitourist and Vietravel.
Besides Hanoi, several other provinces, such as Khanh Hoa, Quang Nam, Thua Thien Hue and Quang Binh, are also taking part in the event to advertise their potentials and tours.
Speaking at the opening ceremony, Hanoi Vice Chairman Nguyen Manh Quyen underlined the economic role of tourism and asked the capital city’s residents to play their part in promoting the culture of Hanoi.
The festival will run until May 15.
