Promoting green and sustainable marketing and consumption is not only a trend but also an inevitable requirement for Viet Nam to integrate deeply in the future. At the same time, this is also one of the mandatory requirements to meet the development of the new era economy.

In Viet Nam’s green transition roadmap, to move from potential to reality, domestic enterprises are forced to overcome a series of “obstacles” such as: shortage of human resources, dependence on technology, high investment costs and unsynchronized policy mechanisms.