Features

Alongside catering to international visitors, many tourism agencies, travel companies, producers, and artist communities are focusing on Vietnamese customers, designing tourism products and art services tailoured to the preferences and habits of domestic consumers. The shift in business strategy and promotion of products is gradually shaping the domestic art and tourism market.

After a long journey of performing across the world, Ngo Hong Quang decided to return to Vietnam. He shared that traditional Vietnamese music has always had a special allure for him, and returning to Vietnam was a way for him to reconnect with his roots.

Various activities will be held at the Vietnam National Village for Ethnic Culture and Tourism next month in celebration of the upcoming National Independence Day.

The ethnic communities in the border region of Lang Son have created and preserved many rich folk performing arts. In particular, Then singing of the Tay and Nung people is a form that carries the cultural identity of Lang Son and has been recognised by UNESCO as a representative intangible cultural heritage of humanity.

At the 46th session of the World Heritage Committee, UNESCO officially approved Vietnam's proposals for the conservation and development of the Thang Long Imperial Citadel. This is a testament to the correct direction of both Hanoi and Vietnam, in preserving and promoting the value of this precious heritage site.

After nearly seven months of renovation, on August 9, the renovated Huynh Thuc Khang Press School was officially inaugurated. This is an important cultural and historical project to honour the great journalism heritage that President Ho Chi Minh and previous revolutionary journalists left for future generations.

As of January 18, 2024, Vietnam had 294 artefacts and groups of artifacts recognised as National Treasures, through 12 approvals since 2012.

Preserving traditional lacquerware or reviving woodblock printing is no longer just a village story, but a quest for the traditional handicraft market in general.

The expectation of achieving 9% GDP for Vietnam's cultural industries by 2045, according to the summary of the draft of the National Strategy for the Development of Vietnamese Cultural Industries until 2030, with a vision to 2045, demonstrates the efforts and desires of stakeholders in reshaping the ecosystem of these industries, as well as the aspiration to promote the cultural industry to develop commensurate with the country’s cultural resources.

In the hustle and bustle of modern life and the rise of entertainment technology, traditional culture and arts inevitably face competitive pressure. As such, there have been concerns about the risk of losing the quintessence of our ancestral culture. However, the love for national culture and art has been increasingly strengthened and promoted among the youths.

More than 40 kilometres from the centre of Hanoi, Quang Phu Cau incense village in Ung Hoa District has become a destination that attracts much attention from both domestic and foreign tourists.

National Assembly deputies heard a proposal and an appraisal report on a proposal on investment policy for the National Target Programme on Cultural Development for the 2025 - 2035, period during their morning sitting of the 7th session of the 15th NA on June 3.

Playing the role of connecting and mobilising the community to preserve the traditional cultural identity, ethnic minority artisans in the villages and hamlets around the country have been dedicated to cultural preservation, while enthusiastically leading and teaching traditional performing art values to younger generations, through training courses and mass art movements, contributing to improving the spiritual life of the community.

To successfully complete the goal of cultural development to meet the needs of national development, the role of cultural institutions has been becoming increasingly important, contributing to creating favourable conditions for people to enjoy and create better culture. Reality shows that the investment of resources for developing cultural institutions is an urgent and necessary requirement in the current period.

The Yen Thai ‘Do’ paper craft village was a source of pride for its residents. Situated by the windy West Lake, it was a well-known craft village in the ancient capital of Thang Long (now Hanoi). Local authorities and residents are making efforts to revive the ’Do’ paper craft, following a period of decline and the near-extinction of the craft.

On May 6, a special art programme was held by the Ministry of Culture, Sports and Tourism at May 7 Square in Dien Bien Phu City, Dien Bien Province, celebrating the 70th anniversary of Dien Bien Phu Victory (May 7, 1954-2024).

Performances of intangible cultural heritage recognised by the United Nations Educational, Scientific and Cultural Organisation (UNESCO) entertained the audience in Hai Phong city on May 5 evening.

An annual ceremony commemorating sailors of the historic Hoang Sa (Paracel) flotilla took place in the communal house of An Vinh village, Ly Son district, the central province of Quang Ngai, on April 24.

Dr. Nguyen Thuy Anh was named the first-prize winner of the National Book Awards 2023 for her book collection entitled ‘Chao Tieng Viet’ (Hello Vietnamese language). For her, the compilation of the book is a journey to explore Vietnamese language. Thuy Anh granted an interview to Nhan Dan (People) Online Newspaper to talk more about this book collection.

A palanquin procession to Hung Kings Temple was held in Viet Tri City, in the northern province of Phu Tho, on April 15 to pay tribute to the legendary founders of Vietnam.

The Vietnamese Embassy in Canada held a ceremony on April 14 to mark the commemorative anniversary of the Hung Kings, the legendary nation founders, observed annually on the 10th day of the third lunar month which falls on April 18 this year.

Overseas Vietnamese communities all over the world are holding events on the occasion of the Hung Kings Commemoration Day, which is observed annually on the 10th day of the third lunar month, and falls on April 18 this year.

The Vietnamese Embassy in Malaysia and the Malaysia-Vietnam Friendship Association on April 13 held a ceremony to commemorate the Hung Kings, the legendary founders of Vietnam.

Despite receiving academic training in Western musical instruments, People's Artist Dong Van Minh achieved his fame for traditional Vietnamese musical instruments. Not only is he established as a celebrated performing artist, he is also the leading craftsman of bamboo and stone instruments in Vietnam.

The Hung Kings Temple Festival, one of the country’s largest annual cultural and religious events to commemorate its legendary founders, opened in the northern province of Phu Tho on April 9.

UNESCO has responded to the scientific dossier seeking its recognition for the Complex of Yen Tu – Vinh Nghiem – Con Son, Kiep Bac Monuments and Landscapes as a world heritage site, according to the Cultural Heritage Department under the Ministry of Culture, Sports and Tourism.

Among 15 intangible cultural heritages of Vietnam recognised by UNESCO, the tug-of-war ritual, which has similarities with the heritage of the Republic of Korea (RoK), Cambodia and the Philippines, has become a multinational cultural heritage of humanity. At the global level, the types of multinational and inter-regional intangible cultural heritage have been strongly boosted in many countries.

The Tran Thuong Temple food-distribution festival took place in the northern province of Ha Nam on February 23 (the 14th day of the first lunar month).

People from across the country are flocking to spring festivals at locations such as the Voi Phuc Temple in Hanoi, the historical relic of the Cho Don Safety Zone (ATK Cho Don) in Bac Kan, and Tran Nhat Duat Temple in Thanh Hoa.

The Huong Pagoda Festival, the longest of its kind in Vietnam, began in Huong Son commune in Hanoi’s outlying district of My Duc on February 15 (the 6th day of the first lunar month), welcoming 30,000 visitors.