Lao Cai newspaper said that Bac Ha district submitted the trademark registration in early 2014. The Bac Ha plum brand has a green package with the slogan ‘A full taste of the White Plateau’.
The trademark registration of Bac Ha plum is expected to help farmers in the district have more opportunities to promote and develop the plum tree in the region, as well as expand markets, contributing to the local socio-economic development.
Out of all of Vietnam’s different plums, most say Bac Ha’s are the tastiest because they’re very sweet and have small pits. The region is called the White Plateau because it’s home to more than 1,000 hectares of plum trees. It’s the northwest region’s biggest plum-growing area.
Plum farming has helped thousands of ethnic minority households in Bac Ha district in Lao Cai province escape poverty. Bac Ha is home to the Mong, Nung, Tay and Phu La ethnic minority groups.
Certificate of trademark registration granted for Bac Ha plum
The Ministry of Science and Technology's National Office of Intellectual Property has awarded certificates of trademark registration for plum products of Bac Ha district, in the northern mountainous province of Lao Cai.
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| The Bac Ha plum brand has a green package with the slogan ‘A full taste of the White Plateau’. |
