The event featured 80 booths introducing many OCOP products which have been well-received by consumers, such as Thai Nguyen tea, vermicelli and dried mushrooms of Lao Cai and Cao Bang province, and ST25 rice.
Assorted online activities to help link up producers and buyers are also taking place via the website nongsanantoanhanoi.gov.vn.
The four-day fair is co-organised by the Hanoi Promotion Agency (HPA) and AEON Vietnam Group, to support firms seeking business opportunities and gaining broader foreign market access through the Aeon retail network in Vietnam, while advertising OCOP products of Hanoi and other Vietnamese localities to customers.
It is held within the framework of the Memorandum of Understanding signed between the Ministry of Industry and Trade, the Hanoi municipal People's Committee and Japan's AEON Group, targeting to raise the export turnover of Vietnamese goods through AEON Malls to 1 billion USD by 2025.
