In Dien Bien, the local industry and trade sector is implementing practical models to operationalise the Politburo Resolution No. 57-NQ/TW on innovation and national digital transformation, generating widespread impact at the grassroots level.
Building momentum for digital transformation through highland commercial infrastructure
As part of a series of key trade promotion and digital transformation activities in the Northwest region, the Dien Bien Department of Industry and Trade, in collaboration with the Viet Nam E-commerce and Digital Economy Agency under the Ministry of Industry and Trade, has launched the 2026 Dien Bien Cashless Payment Market.
This event is a practical initiative under the 2026 National E-commerce Development Program, demonstrating the local industry and trade sector's determination to bring the Politburo Resolution No. 57-NQ/TW to life and accelerate the adoption of digital technologies in the trade and services sector.
According to the Dien Bien Department of Industry and Trade, the fair aims to create optimal conditions for local residents to access and benefit from modern, safe, and advanced payment methods. At the same time, it actively supports enterprises, cooperatives, and business households in enhancing their capacity to adopt digital technologies—such as QR codes, electronic payments, and online sales solutions—within their production and business operations.
Placing citizens and businesses at the centre of service
The recently held 2026 Cashless Payment Fair featuring 30 booths brought together hundreds of agricultural products, OCOP items, and signature specialties from Dien Bien province.
A breakthrough at this market is that 100% of the stalls are equipped with QR codes and platforms that accept cashless payments.
In line with the core directive of Resolution 57-NQ/TW—which places citizens and businesses at the centre and forefront of digital transformation—Dien Bien’s Industry and Trade sector has proactively introduced modern business models, such as live-streamed sales on social media platforms, directly from the event venue.
This initiative helps highland agricultural products overcome geographical barriers, enabling direct connections with consumers and nationwide distribution networks.
To further deepen the implementation of Resolution 57-NQ/TW, leaders of the Dien Bien Department of Industry and Trade have urged business establishments and cooperatives to innovate their mindsets.
They must move beyond traditional promotional methods to proactively ensure transparent pricing, product quality, and traceability, while also utilising QR codes and multi-channel sales strategies to expand their market reach.
Beyond the pivotal role played by the Industry and Trade sector, the event also saw active participation from commercial banks, fintech companies, and local telecommunications providers. These entities deployed personnel to directly assist residents in opening accounts, installing applications, and receiving training on information security for digital transactions.
The close collaboration among state management agencies, credit institutions, technology firms, and producers at the 2026 Cashless Payment Fair serves as a vivid testament to the proactive and innovative spirit of Dien Bien’s Industry and Trade sector.
This will serve as a crucial stepping stone to complete digital commerce infrastructure, enhance the competitiveness of businesses in mountainous areas, and contribute to realising the goal of sustainable digital economic development in Dien Bien province and the entire Northwest region.
