In addition to ensuring goods standards and quality, firms are recommended to pay attention to sustainable development, especially issues concerning biodiversity and wildlife conservation, in order to take advantage of new generation free trade agreements (FTAs).

According to the Centre for WTO and International Trade (WITC) under the Vietnam Chamber of Commerce and Industry (VCCI), Vietnam’s international economic integration has recorded a significant shift from breadth (participating in the World Trade Organisation-WTO) to depth (participating in many Free Trade Agreements-FTAs).