According to the Viet Nam National Authority of Tourism, Hoi An Ancient Town (Da Nang City), the War Remnants Museum, and the Cu Chi Tunnels (Ho Chi Minh City) have been recognised among Asia’s top attractions in Travelers’ Choice Awards Best of the Best of Tripadvisor.

The value of Hoi An Ancient Town as a World Cultural Heritage site is not limited to the rows of houses in the old town but extends to surrounding areas such as Tra Que vegetable village, Thanh Ha pottery village, Kim Bong carpentry village, and the Cu Lao Cham World Biosphere Reserve…

The Department of Culture, Sports and Tourism of Da Nang City on March 2 announced that the First Full Moon (Nguyen Tieu) Festival – a National Intangible Cultural Heritage – will take place in Hoi An Ancient Town from March 2 to 4 (the 14th to 16th days of the first lunar month of the Year of the Horse).

The Mid-Autumn Festival of 2025 is taking place in Hoi An ancient town, Da Nang city, from October 3–6 with a variety of festive lantern shows, lion dances, lantern processions, and outdoor performances, offering residents and visitors a vibrant celebration rich in cultural identity.

Hoi An has been ranked by French online travel platform Tourlane as one of the best-preserved ancient towns in Southeast Asia, renowned for its streets glowing with thousands of colourful lanterns.

Hoi An’s tourism appeal has once again been affirmed on the global stage, recently honoured in several prestigious rankings – from being named “Asia’s Most Charming Historic Centre” by Tourlane (France) to the title “Top 50 Most Beautiful Villages in the World” awarded to Cam Thanh Village, as ranked by Forbes (US).