The event drew about 450 delegates who are importers, distributors, e-commerce platforms, enterprises, coffee producers and cooperatives at home and abroad, as well as economic organisations, contributing to expanding coffee consumption of Vietnam and Dak Lak in particular and realising the goal of “Buon Ma Thuot – destination for world’s coffee”.
Speaking at the event, Permanent Vice Chairman of the provincial People’s Committee and head of the festival’s organising board Nguyen Tuan Ha described coffee as a key crop of the province, covering an area of around 210,000ha with an average yield of over 550,000 tonnes per year, accounting for more than 21% of the volume and 20% of the country’s coffee export value. The province's coffee has been exported to more than 70 countries and territories worldwide. The geographical indication of Buon Ma Thuot coffee has been protected in 32 countries and territories globally.
Coffee exporters and experts also suggested establishing a coffee and farm produce trading floor in Buon Ma Thuot city.
Head of the MoIT’s Vietnam Trade Promotion Agency Vu Ba Phu stressed that the potential and resources for exporting coffee and coffee-derived products from Dak Lak remain ample.
During the conference, there were exhibition booths showcasing coffee products and linking importers and exporters at home and abroad.
On the occasion, domestic and foreign coffee importers and exporters signed 10 memoranda of understanding and agreements on cooperation.
