Tran Thi Phuong Lan, Acting Director of Hanoi’s Department of Industry and Trade, said that the programme aims to stimulate domestic demand, increase retail sales of goods and services, and promote business activities and economic recovery.
This year’s concentrated promotion programme will be held in May, July and November, with discounts and promotions up to 100%, attracting the participation of about 1,000 – 2,000 enterprises.
The first promotion programme will be held from May 22-26 at Royal City, the second one is scheduled for July 26-28 at Time City and the third one is set for November 22-24 at Tran Nhan Tong Walking Street, with the showcase of 100 booths at each programme.
The highlight of the concentrated promotion programme 2024 will be shopping festivals in November, such as the Hanoi Shopping Festival, Hanoi Mega Sale, Hanoi Midnight Sale and more.
