Under the agreement, the two sides will cooperate to launch a tourism promotion campaign entitled #HelloAnGiang.
The cooperation aims to digitise local tourism through a series of short videos to convey the cultural features, beautiful scenery, and delicious cuisine of An Giang via mobile applications.
On the occasion, the An Giang Provincial Trade and Investment Promotion Centre launched its TikTok account at http://www.tiktok.com/@.checkinangiang, which is the official information channel for An Giang tourism promotion.
To launch the campaign, TikTok Vietnam and the An Giang Trade and Investment Promotion Centre brought 25 content creators to a selection of attractive destinations for survey and recording.
TikTok Vietnam will host a video creation contest on the TikTok platform called #HelloAnGiang, which is scheduled to commence on April 1. Contestants will create clips with a minimum length of 15 seconds and post them on their personal TikTok account with the hashtag #HelloAnGiang.
It is expected that the signing of the cooperation agreement will act as a bridge to spread local stories, cultural values and landscapes to the community.
