In his opening remarks, Do Tien Sy, Director General of the Voice of Viet Nam (VOV), stated that in the era of multi-platform media, radio is no longer just about listening but about the experience, not merely about delivering information but also about fostering emotional connection.
This requires radio professionals to adopt innovative approaches, enhance their capabilities, master new technologies, and create content to meet the ever-increasing demands of listeners.
The festival brings together 34 provincial and municipal press and radio-television agencies, the Military Radio-Television Centre, the Public Security Communications Department, and media organisations from across the country, with nearly 350 entries submitted across various categories.
Notably, amid the rapid digital transformation of journalism, this year’s festival features nearly 100 podcast entries, reflecting the growing multi-platform reach of audio content and marking the establishment of podcasts as a dedicated category of the festival.
An international workshop on podcasting is a key highlight of the festival, bringing together more than 500 delegates from Viet Nam and abroad.
Addressing the opening ceremony, Trinh Van Quyet, Head of the Central Commission for Communication, Education and Mass Mobilisation, commended the achievements of the VOV and generations of officials and employees in the radio sector over the years.
He emphasised that the VOV should continue to uphold its role as a trusted voice of the Party, the State, and the people.
The official stressed that Vietnamese radio must become a powerful channel for disseminating positive values and championing innovative thinking, nurturing a spirit of initiative, creativity and bold reform for the common good.
He also called on the VOV to accelerate its comprehensive digital transformation, build a multi-platform radio ecosystem, and expand its reach to audiences both domestically and internationally.
A highlight of the opening night was an art programme featuring renowned artists, offering an impressive cultural experience for participants and further affirming the enduring role of radio in modern life.
