The municipal Department of Tourism and the Vietnam Cuisine Culture Association (VCCA) said on January 11 that apart from art performances and Tet spaces, the festival will feature more than 100 booths displaying various products.
VCCA Chairman Nguyen Quoc Ky noted that the event aims to promote the love for culture and national pride among youths, and to lure more international tourists to Vietnam and the southern metropolis in particular.
Festivalgoers will have chances to engage in exchanges with artisans and famous figures.
Ho Chi Minh City continued to take lead nationwide in terms of the number of visitors and revenue from tourism last year, with nearly 5 million foreign and some 35 million domestic holidaymakers, and a total revenue of over 160 trillion VND (6.6 billion USD), according to the tourism department.