International web searches for Vietnam tourism remain high

International searches for tourism in Vietnam remain high, according to the Vietnam National Tourism Administration (VNAT) under the Ministry of Culture, Sports and Tourism.
International travellers visit the Old Quarter of Hanoi. (Photo: VNA)
International travellers visit the Old Quarter of Hanoi. (Photo: VNA)

In November, international searches for accommodation in Vietnam increased 12 times compared to March and the hunt for flights to Vietnam increased four times. Vietnamese destinations most sought after by international visitors were Ho Chi Minh City, Hanoi, Da Nang, Phu Quoc, Nha Trang, Hoi An, Da Lat, and Phan Thiet.

According to VNAT, in the first 11 months of this year, Vietnam attracted 2.95 million international tourists, 21.1 times higher than the figure in the same period last year. Visitors from the Republic of Korea were still the largest of the total number with 26%, followed by US tourists at 9%.

Nearly 597,000 foreigners visited Vietnam in November, up 23.2% month-on-month. At the same time, the number of domestic holidaymakers is estimated at 4.5 million. The total revenue of the tourism sector reached 456.7 trillion VND (18.27 billion USD), or 70% of 2019’s revenue.

Vietnam is targeting 5 million foreign tourists this year. To achieve this goal, the sector has made great efforts to promote the image of the country and the people, as well as to diversify its tourism products and services.

A delegation led by VNAT General Director Nguyen Trung Khanh recently participated in the 2022 World Travel Market London (WTM) in the UK. This was the first international tourism fair that Vietnam's tourism sector has participated in after the COVID-19 pandemic.

Attending the event contributed to conveying the message that Vietnam is safe, friendly, attractive, fully opened to tourism and is ready to welcome and provide complete experiences for tourists from all over the world.

Within the framework of the event, the VNAT delegation met and worked with international partners such as BBC, New7Wonders, and Warner Bros. Discovery Sports, discussing their coordination to promote Vietnam's tourism image.

Earlier, the 2022 Vietnam Tourism and Culture Festival was held in Seoul and Gwangju in the Republic of Korea (RoK) from October 13-19 on the occasion of the 30th founding anniversary of bilateral diplomatic relations. The event aimed to popularise Vietnam as a leading destination in the region.

VNA