The article emphasised that Vietnam has so far been successful in the hardware sector, as most of Samsung mobile phones and Apple's iPads and Bluetooth headsets are manufactured here. Meanwhile, many international corporations have established development centres or cooperated with IT service providers in Vietnam. The US-based management consulting firm A.T. Kearney regularly ranks the Southeast Asian country in the top five most attractive destinations for IT outsourcing services.
The article added that one of Bosch's most important global software development centres is located in Ho Chi Minh City. Gaur Dattatreya, CEO of the Bosch Global Software Technologies Vietnam, which is hiring more than 3,000 programmers, said Vietnam is a very suitable location thanks to its large number of professionals that are young (28 years old on average) and well-trained from high-quality public and international universities.
Software developers in Vietnam are also rising to the top of the region. According to data from application data and analytics firm Data.ai, seven of the 20 most frequently downloaded apps in Southeast Asia come from Vietnam.
The article also highlighted that European customers, an important pillar for the Vietnamese industry, are attracted by product cost. Many German customers say that they can seal orders with Vietnamese partners at a cost 10-20% lower than that offered by the partners’ competitors.
Dattatreya was quoted as saying cheaper cost does not mean less reliability. He said that during the raging COVID-19 period, many activities in Vietnam were interrupted, but the employees were willing to work remotely, minimising difficulties and helping Bosch complete all product delivery appointments.