The event took place from September 4 to 6 at the Saigon Exhibition and Convention Centre in Tan My ward, with an expanded scale and connections to the Export Forum 2025 and the “International Supply Chain Connectivity” event.
As part of the programme, around 250 international guests enjoyed destination and culinary experiences across the city from September 4 to 8, creating memorable impressions of the southern hub.
At the closing ceremony, HCM City was honoured with the TPO Best 2025 awards, held within the framework of ITE HCMC. The recognition came for the city’s campaign “Find Your Vibes”, praised for its creative approach to showcasing Ho Chi Minh City’s identity as both culturally rich and modern, dynamic.
The award, presented by the Tourism Promotion Organisation for Global Cities (TPO), highlights innovative marketing strategies that enhance destination value and contribute to sustainable tourism development.
