Cultural heritage increasingly proves its role as a rich resource for tourism development (Photo: dangcongsan.vn)
Travel

Balancing heritage conservation and development: Path to sustainable tourism

Viet Nam possesses a rich, multi-layered heritage system that provides a strong foundation for sustainable tourism development. Safeguarding original values while responsibly harnessing cultural and natural resources requires consistent management, meticulous planning, and an approach that places local communities at the heart of value enhancement efforts.

Exploring Nam Chang stream by Kayak
Destination

Exploring Nam Chang stream by Kayak

Gliding along the crystal-clear and refreshing waters of the Nam Chang stream, visitors can paddle their own kayaks through gentle natural bends, drifting between vast riverscapes and sprawling rice fields while taking in the beauty of the surrounding landscape and the simple daily life of local residents.

Visitors experience Pu Luong, Thanh Hoa. (Photo: QUANG THANG)
Travel

Tour operations take lead, creating momentum for tourism development

As the connecting link between visitors and destinations, tour operations also play a crucial role in designing, coordinating, and ensuring product quality, while generating momentum for tourism growth. As visitor consumption trends undergo strong changes, tour operations need to further promote their pioneering role.

The Sapa Market is a remarkable “Vietnamese corner” in the middle of Europe. (Photo: nhandan.vn)
Destination

Vietnamese flavours in the heart of Prague

Amid Prague’s magnificent buildings and ancient cobblestone streets — the city known as the “heart of Europe” — there lies a place where Vietnamese is spoken every day, and where diners can savour steaming pho or a familiar iced milk coffee: the Sapa Market.

Visitors take part in the “Temple of Literature – Quoc Tu Giam” night experience tour. (Photo: THANH NGUYEN)
Destination

Night tourism driven by cultural industries

When it comes to night tourism development, many Asian countries are one step ahead of Viet Nam. The appeal of these “cities that never sleep” has generated major economic value, while also helping to shape national brands on the global tourism map.

In the first ten months of 2025, Australia continues to rank among the top 10 source markets for visitors to Viet Nam. (Photo: THANH DAT)
Travel

Viet Nam promotes tourism offerings in Australia

The Viet Nam National Authority of Tourism held a tourism promotion and business-connection programme in Melbourne and Sydney from November 23–29. The event forms part of the Ministry of Culture, Sports and Tourism’s 2025 stimulus campaign to boost outbound tourism promotion.

Cultural heritage potential serves as the foundation for Lam Dong to develop cultural tourism.
Destination

Effective utilisation of cultural tourism potential

Situated at the intersection of the South Central Coast region, the Central Highlands and the Southeast region, Lam Dong is likened to a “symphony” of forest and sea, highlands and plains, of “fire and water”. Blessed with beautiful natural landscapes, a temperate climate and the cultural colours of 49 ethnic groups, the province has created diverse and unique tourism resources.

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