Search interest in Ho Chi Minh City, Ha Noi, Da Nang and Nha Trang reflects Viet Nam’s growing appeal thanks to its cuisine rich in identity, harmoniously blending local flavours with immersive cultural experiences.
In recent years, through the implementation of the model “Bright, green, clean, beautiful, and safe villages and hamlets”, the landscape and environmental quality of Mo Hamlet (Thung Nai Commune, Phu Tho Province) have significantly improved, turning it into a community tourism destination that attracts a large number of visitors.
The Tourism Department of Hue city on November 29 evening held a ceremony to welcome passengers on the first charter flight from Shenzhen, China.
In its new development space, Quang Ngai Province has identified the promotion of marine economy–tourism–services in a coordinated and sustainable manner, maximising natural and cultural advantages to attract investment, boost tourism and services, and create momentum for socio-economic development.
An Giang Province now has all the factors of a "miniature Viet Nam", with diverse terrain, culture, and tourism products. The province aims to maximise its advantages to make tourism a key economic sector.
Amid Prague’s magnificent buildings and ancient cobblestone streets — the city known as the “heart of Europe” — there lies a place where Vietnamese is spoken every day, and where diners can savour steaming pho or a familiar iced milk coffee: the Sapa Market.
When it comes to night tourism development, many Asian countries are one step ahead of Viet Nam. The appeal of these “cities that never sleep” has generated major economic value, while also helping to shape national brands on the global tourism map.
The Viet Nam National Authority of Tourism held a tourism promotion and business-connection programme in Melbourne and Sydney from November 23–29. The event forms part of the Ministry of Culture, Sports and Tourism’s 2025 stimulus campaign to boost outbound tourism promotion.
The tourism market has been recovering and creating strong momentum for the rest of the year as domestic tourist numbers in the first ten months are estimated at around 125 million, while cumulative international arrivals reached approximately 17.2 million.
Situated at the intersection of the South Central Coast region, the Central Highlands and the Southeast region, Lam Dong is likened to a “symphony” of forest and sea, highlands and plains, of “fire and water”. Blessed with beautiful natural landscapes, a temperate climate and the cultural colours of 49 ethnic groups, the province has created diverse and unique tourism resources.
Twelve ancient trees at the SenNa Wellness Retreat were recognised as Viet Nam Heritage Trees at a ceremony held by the Viet Nam Association for the Conservation of Nature and Environment and the authorities of Vu Ninh Ward (Bac Ninh Province).
Hai Phong is stepping up efforts to position itself as a four-season tourism destination, as the city gathered nearly 1,000 representatives from domestic and international travel businesses to strengthen regional linkages, attract investment and promote sustainable tourism development.
Within the framework of Viet Nam Travel Day 2025, on November 21 in Quang Ninh, the Viet Nam Tourism Association coordinated with Quang Ninh Province to organise the Forum “Viet Nam’s travel sector renews mindset and action in nation’s ascending era”.
The third Ha Noi Autumn Festival opened on November 21 at Tran Nhan Tong Pedestrian Street and Thong Nhat Park under the theme “Ha Noi Autumn – An Autumn of Memories”.
The Viet Nam Tourism Association, in coordination with the Quang Ninh Provincial People’s Committee, organised “Viet Nam Travel Day 2025” in Quang Ninh Province on November 21. This was one of the key trade promotion activities, creating strong momentum for the peak tourism season at the year’s end. The event gathered around 520 domestic and international travel businesses.
Streamlined visa processes and greater flight connectivity will help boost tourism between the UAE and Viet Nam, as the countries strengthen ties after finalising a Comprehensive Economic Partnership Agreement (CEPA) last year, according to travel industry executives.
Every year, Skyscanner, the world’s largest flight-booking platform, conducts analyses based on millions of user searches to identify prominent global travel trends. This year, Phu Quoc has ranked second on the list of trending destinations for 2026 thanks to an impressive surge in search volume.
Viet Nam’s banh mi has been listed by CNN as one of the world’s 25 best sandwiches for the second time this year.
On November 18, the Ninh Binh Provincial People’s Committee and the Ninh Binh Department of Tourism, in cooperation with Xuan Truong Construction Enterprise and India Innovation Company, organised the international conference in Ninh Binh Province titled “Ninh Binh - a strategic destination for tourism, cinema and high-end weddings”.
Viet Nam has reiterated its commitment to deepening cooperation with Greater Mekong Subregion (GMS) countries in data sharing, joint research and coordinated action to achieve shared sustainable development objectives, Deputy Director General of the Viet Nam National Authority of Tourism (VNAT) Ha Van Sieu has affirmed.