Infographic: International searches for Vietnam tourism rise sharply
According to Google data, international searches for tourist accommodation in Vietnam from late November 2024 to the end of January 2025 increased by 15-30% compared to last year.
Over the past year, while searches for Viet Nam by international travellers increased by 21%, interest in domestic travel among Vietnamese travellers also recorded a 14% rise, reflecting a trend of prioritising exploration of destinations close to home.