The total tourism revenue for the ten-month period exceeded 10,700 billion VND, about 80% higher than in the same period of 2024. With these results, Hue’s tourism sector has already achieved nearly 98% of its annual visitor target, 95% of its international visitor goal, and over 90% of its total revenue plan. The last two months of the year is the peak season for international tourists, expected to help Hue surpass all targets and reaffirm its position as the tourism hub of Central Viet Nam during the 2025 National Tourism Year.
The city’s travel business network continues to expand, comprising 87 licensed travel agencies, of which 65 international travel companies, 15 domestic ones, and seven tourism agencies. Over the first nine months, 433 tour guide cards were issued or renewed, bringing the total to 3,753 cards —of which 2,613 are for international guides and 1,140 for domestic guides.
Hue currently boasts 899 accommodation establishments with over 14,300 rooms and 23,000 beds. Notably, three- to five-star hotels account for a high proportion, with 25 facilities, offering 3,486 rooms and 5,472 beds, fully meeting the needs of high-end visitors.
These figures highlight the strong recovery and breakthrough growth of Hue’s tourism sector, laying a solid foundation for the city’s major success as host of the 2025 National Tourism Year.
