The event was held jointly by the Ministry of Information and Communications and the ASEAN Secretariat, in the framework of the 16th Conference of ASEAN Ministers Responsive for Information and related Meetings (AMRI).
Speaking at the event, Deputy Minister of Information and Communications Nguyen Thanh Lam emphasised, that ASEAN member states should share experiences, as well as sound strategies to promote sustainable digitalisation among the media agencies, given traditional communications activities having lost their share and revenue to cross-border platforms, due to the boom of digital technologies.
The workshop serves as a platform for ASEAN countries to share their outlining of policies, as well as measures to promote digital transformation in media, seen as a basis for the countries to continue discussion, devise initiatives and prioritise cooperation in the time to come, he said.
The 16th AMRI meeting, the 7th AMRI Plus Three meeting, and related senior officials' meetings are taking place in Da Nang City, from September 20-23.
The meetings, themed “Media: From Information to Knowledge for a Resilient and Responsive ASEAN”, discuss orientations for the ASEAN cooperation in information and communications.