Ambassadors at the event. (Photo: Organising Committee)
Cutural Exchange

Tea party fosters ASEAN people-to-people connectivity

The “ASEAN People-to-People Connectivity” programme is a meaningful initiative that contributes to enhancing people-to-people exchanges as well as strengthening solidarity, friendship, and cooperation between Viet Nam and ASEAN countries; while also promoting the image of a friendly Viet Nam rich in cultural identity in the process of international integration.

Artists of Dong Kinh Co Nhac perform in a rustic setting. (Photo: DONG KINH CO NHAC)
Features

Nurturing the sounds of traditional music

In the heart of Ha Noi’s Old Quarter, the rustic sounds of traditional music quietly resonate, serving as a bridge between past and present. For more than a decade, artists of Dong Kinh Co Nhac (Ancient Music Group of Tonkin) have devoted themselves to preserving these melodies, helping traditional Vietnamese music maintain a lasting presence in contemporary life.

The dramatisation of traditional rituals must be carried out with care and with full respect for the distinctive values of heritage. Photo: TU NHI
Features

Heritage as a strategic resource for the future: Governance matters

When heritage is viewed not only as a memory of the past but also as a resource for development, the key issue is no longer simply how to exploit it effectively, but how to govern it so that its original value is not eroded in the process of generating benefits. Heritage can generate revenue, attract investment, and spur tourism and services. Yet without long-term vision and scientific control mechanisms, those immediate gains may end up undermining the very foundations of its appeal.

Many heritage sites in Ha Noi’s Old Quarter have become popular destinations for tourists and residents alike during the traditional Lunar New Year 2026. Photo: TU NHI
Features

Heritage as a strategic resource for the future: Awakening heritage

In the new development context, as the demand for green, sustainable growth driven by internal strength becomes increasingly clear, heritage is no longer viewed simply as a “memory of the past” to be preserved in its original state. It is gradually being established as a strategic resource for both the present and the future.

At the opening ceremony of the 2026 Pho Festival.
Lifestyle

Pho Festival 2026 affirms heritage values and reaches for global recognition

Pho (Noodle soup) Festival 2026, themed “Vietnamese Pho — A Living Heritage in the Modern Era”, officially opened in Ninh Binh Province on March 20. The event not only honours the cultural value of traditional cuisine but also helps affirm the position of Vietnamese pho in the process of international integration, with the goal of becoming a representative intangible cultural heritage of humanity.

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